Are you an early-stage startup Founder, or an aspiring Founder with a great idea?

 

Build your impact venture with us

In addition to KRING’s in-house venture building expertise, we are now seeking early-stage startups and idea-stage founders for investment and inclusion in our latest impact fund, KRING Speedbooting 2022.

Early-stage startups

Idea-stage Founders

Early-stage startups

 

Early-stage startups must have strong synergies with the KRING portfolio, industry focus, mindset and values, along with an ability to adapt our proven venture-building methodology

Investment Strategy & Strategic fit with KRING

Sector Focus 

At KRING we primarily work with: 

  • SDG3: Good Health and Well-Being: Ensure healthy lives and promote well-being for all at all ages.
  • SDG7: Affordable and Clean Energy: Ensure access to affordable, reliable, sustainable and modern energy.

In addition, we prefer to work with startups that operate in B2B2C and/or B2C markets (or has the potential to do so). Namely, we focus on solving real end-user problems, with high level of value-add and consumer demand, either directly or via corporate partnerships.  

Hence, for us to be able to consider your startup for investment, please consider how your startup fits within our investment strategy. 

 

Stage Focus 

We primarily invest in Pre-seed rounds, but will occasionally consider Seed rounds if the match is right. Namely, we believe this spectrum is where we can create the strongest synergies and mutual value creation.   

 

Geography  

We only invest in ideas and startups based in Denmark 

 

Venture Studio Synergies 

We need to see that KRING’s Venture Studio can create significant value to your startup (other than capital), and that you/your startup can bring additional synergies and value to our Venture Studio (i.e. new knowledge synergetic to our focus, additional capabilities or a clear way to explore a strategic area). 

 

Current Ownership and Cap Table  

We look for startups with a clean cap table. We want to be “co-founders” alongside the existing Founders. 

You must be willing to accept an ownership for KRING Speedbooting 2022 of 25% – 50% depending on stage and valuation. 

What KRING brings to you?

KRING is an institutional co-founder with 18 years of experience building digital ventures. Our venture building approach and core USPs mitigate the most common causes of failures for start-ups: 

Product/market fit and GTM strategy

  • We de-risk the venture significantly through methodology and idea validation. Our structured Speedbooting ® methodology with pretotyping enables validation of business models and GTM strategies

Network and Partnerships

  • We bring resources and expertise as well as access to corporate partners. KRINGs valuable network of corporates and advisors allows for improved business model and go-to-market strategy, innovation, and execution

Team and HR

  • We help fill team gaps (co-founders, early employees). 

Fundraising

  • We do multi-round financing so you can focus on operating. As co-founder and investor, we support fundraising efforts through an extensive network of investors and our own fund 

 

In addition, we de-risk your personal finances: 

  • We cover incubation costs of experimentation/venture building team (non-convertible loan) 
  • You earn a start-up salary (in line with market) 
  • You keep a substantial part of your cap table (depending on stage, IP, etc.)
        What does our current Early-stage Founders say about building with us?

         

        Jane Kudsk, Co-Founder in Triba Health 

        I’m looking forward to have a team around me and no longer be a solo-entrepreneur together with all the strong capabilities of KRING and the support to build something really big and meaningful. See interview with Jane here (in Danish) 

         

        Idea-stage Founders

         

        We love to partner with visionary individuals with an exciting idea they want to bring to market. 

        Investment Strategy & Strategic fit with KRING

        Sector Focus  

        At KRING we primarily work with: 

        • SDG3: Good Health and Well-Being: Ensure healthy lives and promote well-being for all at all ages. 
        • SDG7: Affordable and Clean Energy: Ensure access to affordable, reliable, sustainable and modern energy. 

        In addition, we prefer to work with startups that operate in B2B2C and/or B2C markets (or have the potential to do so). Namely, we focus on solving real end-user problems, with a high level of value-add and consumer demand, either directly or via corporate partnerships. 

        Hence, for us to be able to consider your idea for incubation, please consider how your idea fits within our investment strategy. 

         

        Geography  

        We only invest in ideas and startups based in Denmark. 

         

        Venture Studio Synergies 

        We need to see that KRING’s Venture Studio can create significant value for your idea (other than capital) and that you can bring additional synergies and value to our Venture Studio (i.e. new knowledge synergetic to our focus, additional capabilities or a clear way to explore a strategic area). 

         

        Current Ownership and Cap Table structure  

        We want to be “co-founders” with you and bring your idea to market. 

        You must be willing to accept an ownership for KRING Speedbooting 2022 of 25% – 50% depending on stage and valuation. 

        What KRING brings to you?

        KRING is an institutional co-founder with 18 years of experience building digital ventures. Our venture building approach and core USPs mitigate the most common causes of failures for start-ups: 

        Product/market fit and GTM strategy

        • We de-risk the venture significantly through methodology and idea validation. Our structured Speedbooting ® methodology with pretotyping enables validation of business models and GTM strategies

        Network and Partnerships

        • We bring resources and expertise as well as access to corporate partners. KRINGs valuable network of corporates and advisors allows for improved business model and go-to-market strategy, innovation, and execution

        Team and HR

        • We help fill team gaps (co-founders, early employees). 

        Fundraising

        • We do multi-round financing so you can focus on operating. As co-founder and investor, we support fundraising efforts through an extensive network of investors and our own fund 

         

        In addition, we de-risk your personal finances: 

        • We cover incubation costs of experimentation/venture building team (non-convertible loan) 
        • You earn a start-up salary (in line with market) 
        • You keep a substantial part of your cap table (depending on stage, IP, etc.)
        At what stage should you be in your entrepreneurial journey?

         

        • You have an idea in the Digital Health space (specifically in our core areas of early detection, functional medicine, chronic disease identification/ management/ reversal, women health) or Clean Energy space
        • Either you are pre-incorporation or recently incorporated (but no substantial external investment); may or may not have product-market fit.
        • You see the synergistic value of joining forces with an institutional co-founder (KRING) beyond just financial investment (validation and scaling methodology, capabilities/talent gaps, corporate network)

         

        Which profiles are we looking for?

        Preferable experience: 

        • Building and leading teams from scratch 
        • +7 years of work experience 
        • Preferably with passion and deep understanding (e.g. through personal experience) for subject area (e.g. health) or functional area (e.g. operations) 

        Mindset and Values: 

        • Entrepreneurial instincts: risk-taker, proactive and hands-on 
        • Openness and reflectiveness to learn and change perspective when needed: high comfort with ambiguity 
        • 0 to 1 mindset 
        • Structured thinking 
        • Committed to Zebra/path to profitability journey 
        • Founder mentality with skin in the game 
        What does our current Early-stage Founders say about building with us?

         

        Jane Kudsk, Co-Founder in Triba Health 

        I’m looking forward to have a team around me and no longer be a solo-entrepreneur together with all the strong capabilities of KRING and the support to build something really big and meaningful. See interview with Jane here (in Danish) 

         

        How does the venture building process look?

        • Starts with a 2 – 3 days sprint workshop to engage, acquaint, dismantle, re-assemble your idea/project. No commitments or strings attached 
        • Plan for Validation and/or Start Small phase. Terms for engagement agreed. 
        • Execution of 2 – 6 months Validation and/or Start Small phase dependent on maturity of your idea/project incl. potential small cash investment. Team from KRING drives and supports key activities 
        • Pre-seed investment decision from our IC (Investment Committee). 
        • Potentially additional co-founders recruited for the core team. 

        Pitch us

        Please take your time to read the drop-down menus above to understand what we are looking for. 

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