Conceivio: Everything You Need to Conceive – A Digital Fertility Coach Powered by AI and Lifestyle Medicine
Problem
Infertility affects 1 in 6 people globally, a number expected to rise due to delayed family formation, lifestyle-related factors, and environmental influences. Despite the severity of the fertility crisis, the public and private healthcare systems are ill-equipped to address it effectively. Support often arrives too late—after months or years of failed conception attempts—and is typically focused on high-cost, low-success-rate assisted reproductive technologies (e.g., IVF), which come with significant emotional, physical, and financial burdens.
The existing approach is fragmented. Male fertility is frequently overlooked, diagnostic delays are common, and the advice provided is general, confusing, or not personalized. Implementing evidence-based lifestyle changes—the one scientifically proven method to improve fertility outcomes—is hard without structured, ongoing support
Solution
Conceivio addresses these gaps with an AI-powered fertility coach and digital health ecosystem tailored to the unique needs of each individual or couple. The app combines expert-led guidance, personalized programs, and dynamic behavioral change support structured around six scientifically grounded pillars: Assess, Nourish, Balance, Movement, Replenish, and Science & Expertise .
The platform features:
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A tailored fertility program based on questionnaires and test results
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On-demand educational content and coaching
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A curated marketplace with fertility-enhancing supplements, testing kits, and partner services
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A vibrant community for peer support
By delivering holistic, personalized fertility coaching through a scalable digital solution, Conceivio democratizes access to fertility care—enhancing outcomes whether users are trying to conceive naturally or undergoing medical treatment like IVF .
Business model
Conceivio employs a diversified revenue model that includes:
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Freemium app with upsell to a €15/month subscription
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At-home testing kits priced €100–500
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Supplement subscriptions ranging €30–50/month
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Referrals to fertility services (e.g., 1:1 coaching, IVF clinics) with revenue sharing
The solution is distributed B2C directly via app stores and website, and B2B2C through strategic partnerships with fertility clinics and employers.
FUND
KRING Speedbooting 2022
CATAGORY
Preventive Health
Meet the team
Co-founders
Kaare Beck-Fischer
Co-Founder and CEO
20+ years of experience with digital business and product development and digital transformation from senior leadership positions in internet start-ups as well as Pan-Nordic and stock-listed media companies.
Pilar Manzanaro
Co-Founder and COO
Pilar is a Nutritional Therapist specialising in women’s health, family nutrition and fertility. She applies the Functional Medicine approach to investigate any health issues and address the root of the cause rather than improve symptoms. Pilar runs a virtual clinic worldwide in both English and Spanish.
Board
Søren Ibsen
Chairman
An accomplished leader with extensive international experience in driving change, managing corporate restructuring and driving business growth across multiple services sectors and geographies. Recent positions include roles in General Management in large scale multi-national service oriented organisa-tions.